Choosing my magazine name was quite difficult as all the good and interesting names were taken. I decided on Replay Mag as it was a name that was not being used for any other music magazine, and most importantly it was a good title in relation to my music magazine. I feel that the name 'Replay Mag' is a good name as it is:
- Not complicated and therefore my target market, who are younger people are able to understand it.
- Short
- Catchy
- Not being used by any other music magazine
- Unique which creates brand awareness
- Music Related
- Pun (Play on words) 'Replay a music track' / 'Read the magazine again'.
I explored many different text styles and colours using Photo shop. I wanted my masthead to be bold, eye-catching and also relative to the genre of my music magazine (Hip-Hop and RnB). After asking friends and family for their personal opinions on what colours and texts they felt appealed to my target audience, I came to a decision. I combined the text and colour of two of my original masthead designs, in which my masthead was produced.
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